Grape
Infographics for marketers

The note, redrawn as a poster.

One poster drawn from a note: the sections as panels, the numbers as a chart. The fastest way to put a campaign in front of someone who was never going to read a swipe file.
Six visual styles, from minimal to hand drawn to retro
Four shapes: portrait, tall, landscape and square
Insert it back into the note or export it to send around
Built from your own sections, so it survives a close read

A style for the audience

Corporate for the deck, hand drawn for the class, dark for the feed.

The shape the channel needs

A tall scroll for a phone, a landscape for a slide, a square for a post.

Made to leave the app

Export the poster and hand it to someone who will never read the note.

Your sections become panels

The layout is planned from the note, so the poster keeps your order.

Numbers turn into a chart

The figures in the note get drawn rather than listed again.

Straight back into the note

Insert the poster where the writing is, or keep both and choose later.
Results

Three things that stop being a problem

Feature lists are easy to write and hard to care about. This is what changes for marketers.

Find the reference you saved months ago

Describe the angle and search brings back the note, not a folder of screenshots.

Write from customer words, not guesses

Keep call transcripts and reviews in one place and ask what people actually say.

Turn a campaign into a retro you keep

Ask for the summary of what ran, what worked and what you would change.
In practice

What that looks like for marketers

A few moments in a normal week where the app earns its place.

Planning

Collect the research, references and angles into one campaign note.

Writing

Draft next to the customer language you captured rather than a blank doc.

After launch

Write the retro in the same note so the next campaign starts ahead.
FAQ

Questions Before You Install It

The rest of them live in the help center.

Actually use it.

Campaign notes, customer language, references and drafts in one library, with search that surfaces the right example when the brief lands.